GET THE MESSAGE. Hear from Detroit area marketing leaders as they discuss marketing strategies for one of the most competitive industries in the state.How important is your message and how does it impact your market share? Find out when our group of healthcare marketing panelists discuss how these familiar messages have changed the healthcare marketing landscape of today. They'll share their experience and insight about recent successes as well as tips for dealing with an influx of competition and crafting a successful message. WHEN: April 16th, 11:30 a.m. - 1:30 p.m. WHERE: Automation Alley, Troy SPONSORED BY: DMC Detroit Receiving Hospital Join IABC Detroit and event host Deena Centofanti, Healthworks reporter and co-anchor of FOX 2 News Weekend for a lively discussion with panelists Lisa Vallee-Smith, CEO, Airfoil Public Relations; Sharyl Smith, Director of Integrated Communications, DMC Detroit Receiving Hospital; Matt Friedman, firm partner, TannerFriedman Strategic Communications; Ellie Cruze, Statewide/National Advertising, mlive.com and Therri Oberdick, Sales Manager, Michigan Business Review/Health Michigan
Lunch provided by Two Unique Catering. You can pay for this event via PayPal - you do not need a PayPal account.