"Focus on the Future: Trends That Will Impact Communicators"
IABC/Detroit
September 19, 2007
11:45 a.m. - 1:30 p.m.
Downtown Detroit Courtyard Marriott, 333 E. Jefferson, Detroit.
Cascade A and B Ballrooms, on the first floor of the hotel.
(across the street from the Renaissance Center.)
Speaker: Dan McGinn, CEO, McGinn MS&L
New technologies, ideas and attitudes are re-shaping the business world at an increasingly faster pace. Dan McGinn, CEO, McGinn MS&L, discusses the latest cultural, demographic and societal trends and forecasts their implications for communicators.
McGinn is one of the most successful and innovative strategic communications counselors in the business. For the past 20 years, CEOs, general counsels, university presidents, elected officials and media executives have turned to McGinn for advice on some of the most complex and high-profile disputes of this era. Examples of assignments McGinn and his team have tackled include environmental issues for Texaco, Y2K for IBM, air contamination issues for the EPA, natural disasters for the Red Cross, and obesity for the beverage industry. McGinn is frequently quoted in the media regarding risk, innovation and litigation.
The program will be held on Sept. 19, 2007 at the Downtown Detroit Courtyard Marriott, 333 E. Jefferson, Detroit. Cascade A and B Ballrooms, on the first floor of the hotel. (across the street from the Renaissance Center.) from 11:45 a.m. to 1:30 p.m. Cost is $30 for members and $45 for non-members. To make your reservation, please call Nancy Skidmore at 248-546-5490 or nskidmore@earthlink.net. "Focus on the Future" is sponsored by General Motors.