Luncheon: Effective Communication . . . a "Leading" Indicator of Financial Performance
Wednesday, September 27, 2006
11:45 a.m. to 1:30 p.m
The Westin Southfield hotel
1500 Town Center
Southfield, MI 48075
Companies are beginning to recognize that internal communication is a critical business function and an essential ingredient in achieving higher levels of employee engagement. But did you know that effective communication practices are, in fact, leading indicators of financial performance? Watson Wyatt has released its second Communication ROI Study, and the results confirm the findings from the groundbreaking 2003 study: organizations that are top performers in communications and change management processes also earn superior financial returns, including market and shareholder value.
In this session, you will learn
- how to prove your worth,
- how to build a business case for internal communication,
- which communication practices add the most value,
- what the best companies are doing more often, and
- the value of having a close working relationship with senior management.
John Finney, senior communication consultant and co-author of the ROI Study, and Chris Mykrantz, leader of Watson Wyatt's Ohio/Michigan Communication Practice, will share the study results and their insights from more than 40 years as business communicators.
You may pay for this and every IABC/Detroit event through PayPal. A PayPal account is not necessary to use PayPal.
For reservations, you may contact Nancy Skidmore at (248) 546-5490 or nskidmore@earthlink.net.